Jul 31

A record 2.5 millions, Sony Ericsson’s Pocket TV, a phenomenal digital media experience, breaks all bounds! As told to TechRadar, the programme that is already running its 9th week out of the appointed 13, has surely surprised the TRP raters :P

The show, which features a presenter talking to celebrities while wearing his underwear (quizzing in his pants), was designed as free downloadable show for mobile phones via http://pockettvshow.mobi.

It has also been extended to YouTube, where SE tells us it has been a big hit since its inception from 4 June.

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Jun 02

Sony Ericsson has announced Pocket TV, a free downloadable weekly TV show for your mobile covering music and entertainment. Sony Ericsson has decided that it is what people will want, and has hired a number of reporters to meet the likes of N-Dubz, Marilyn Mansun and Maximo Park.

Each episode in the 13 week run will consist of five 90 second clips, which can be downloaded from dedicated website pockettvshow.mobi from any WAP enabled mobile phone (so not just those with Sony Ericsson handsets).

Sony Ericsson’s Pocket TV will be hosted by hot new talent Matt Edmondson, with help from a number of roving reporters. Shows will feature irreverent, humorous and enlightening interviews with artists and bands, live sessions as well as behind the scenes features.

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