Mobile phone maker Sony Ericsson has named singer and “Box Office Queen” Sarah Geronimo as its first brand ambassador for the Philippines.
As brand ambassador, Sony Ericsson said Geronimo will take part in exciting and innovative consumer brand campaigns this year, starting with the launch of the Smile Shutter technology and the new Sony Ericsson C510 Cyber-shot phone.
“I’m very proud and flattered that Sony Ericsson chose me. I’ve always liked Sony Ericsson. Maganda na siya, madali pang gamitin. Marami siyang features na nakakatuwa at innovative talaga,” said the 20-year old singer.
Aside from the Cyber-shot line, Geronimo will also be involved in campaigns for the Walkman line of music phones from Sony Ericsson.
“Sarah’s involvement in Sony Ericsson’s consumer campaigns is something very exciting for all of us. She is an incredibly talented singer and actress with a strong and loyal following. We’re confident that her association will draw people to Sony Ericsson and our products,” said Patrick Larraga, Sony Ericsson’s marketing manager.
DAMN SHE IS SE-XY
Thank you SE for choosing Sarah Geronimo as ‘SE Ambassador’.
We’re all behind her.Can’t wait to have my own unit of SE C510.
yea its a good phone
go ahead 
SE has all SE-XY things like phone models